Who Visits Online Dating Sites? Exploring Some Characteristics of Online Daters

Although online dating has become an important strategy in finding a romantic partner, academic research into the antecedents of online dating is still scarce. The aim of this study was to investigate (a) the demographic predictors of online dating and (b) the validity of two opposite hypotheses that explain users' tendency to use the Internet for online dating: the social compensation and the rich-get-richer hypotheses. We presented 367 single Dutch Internet users between 18 and 60 years old with an online questionnaire. We found that online dating was unrelated to income and educational level. Respondents between 30 and 50 years old were the most active online daters. In support of the rich-get-richer hypothesis, people low in dating anxiety were more active online daters than people high in dating anxiety.